Down 53%, Can Zillow Make a Comeback?
It's fun to peruse Zillow (NASDAQ: Z); it's less fun to be a shareholder in Zillow. The stock is down more than 50% year to date. Zillow is facing both broader macroeconomic challenges in the housing market and increased competition from 's (NASDAQ: GOOG) (NASDAQ: GOOGL) Google Home Listings.
So can the real estate platform make a comeback? Let's have a look.
Google is expanding its search ads for real estate listings to all 50 states. This means Google will display MLS-listed properties directly in search results and connect buyers with local agents. It is a direct and substantial threat to Zillow's core business of sourcing leads and advertising for agents.
Source Fool.com
Alphabet Inc. A Stock
€321.15
1.600%
The stock is one of the favorites of our community with 174 Buy predictions and 2 Sell predictions.
As a result the target price of 334 € shows a slightly positive potential of 4.0% compared to the current price of 321.15 € for Alphabet Inc. A.
