Menu
Microsoft strongly encourages users to switch to a different browser than Internet Explorer as it no longer meets modern web and security standards. Therefore we cannot guarantee that our site fully works in Internet Explorer. You can use Chrome or Firefox instead.

Should You Buy Stock Splits?


We’ve seen many notable splits in recent years, with companies aiming to increase liquidity within shares and erase barriers to entry for potential investors.

Lower share prices are more affordable for a greater portion of investors, although it’s worth noting that the rise of fractional share investing offered by many brokerages has alleviated this issue for some.

But why shouldn’t investors buy blindly into a split? Let’s take a closer look.

Splits are Just Cosmetic Changes

It’s vital to know that splits are purely cosmetic changes that do not affect a company's valuation. Splits increase the number of shares outstanding while reducing the share price proportionally, which leaves market caps unchanged.

The underlying business fundamentals also remain the exact same, with its financial health remaining unaltered. Splits shouldn’t be seen as buy signals but rather as a reflection of underlying company strength—splits are commonly announced when share prices become ‘steep,’ which implies strong underlying buying pressure for shares overall.

Rather, investors should focus on other aspects that truly drive share prices higher, including positive earnings estimate revisions, better-than-expected quarterly results, and strong sales growth. 

Recent Splits

Investor-favorite Nvidia NVDA also saw its shares split 10-for-1 last year, with the announcement following its latest set of robust quarterly results. Nvidia’s Data Center sales have been the driver behind the share performance, which has caused analysts to positively revise their earnings expectations all over the past year.

Nvidia is a great example of fundamentals driving share performance. While the split can knock down barriers, it doesn’t reflect a meaningful change overall.

Bottom Line

Splits are generally covered in positivity, as they allow a greater portion of investors to get in. While it’s a positive development, it’s critical to realize that splits aren’t an explicit buy signal, as investors should instead focus on underlying business fundamentals.

Zacks Naming Top 10 Stocks for 2026

Want to be tipped off early to our 10 top picks for the entirety of 2026? History suggests their performance could be sensational.

From 2012 (when our Director of Research Sheraz Mian assumed responsibility for the portfolio) through November, 2025, the Zacks Top 10 Stocks gained +2,530.8%, more than QUADRUPLING the S&P 500’s +570.3%.

Now Sheraz is combing through 4,400 companies to handpick the best 10 tickers to buy and hold in 2026. Don’t miss your chance to get in on these stocks when they’re released on January 5. 

Be First to New Top 10 Stocks >>

Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report


 
NVIDIA Corporation (NVDA): Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

Zacks Investment Research


Source Zacks-com

At Zacks, we are dedicated to independent investment research, helping investors succeed through tools like our Zacks Rank stock-rating system, which has averaged +23.89% annual returns since 1988. Founded on the discovery that earnings estimate revisions drive stock prices, we offer purely mathematical, unbiased ratings, along with additional innovations like the Price Response Indicator, Earnings ESP, and specialized rankings for mutual funds and ETFs.
...
Legal notice

Comments