Why I Just Bought e.l.f. Beauty Stock
Smart investors debate whether it's smart to keep some cash on the sidelines, waiting to be invested opportunistically. I see merit in both perspectives. But I've kept a cash position in recent years, hoping to use it once I saw some better deals.
The S&P 500 has provided above-average returns in recent years, meaning I've used less of this cash than I originally anticipated. But thankfully, I've been finding opportunities I like in recent months, allowing me to finally invest some of this cash.
My most recent addition is a small position in e.l.f. Beauty (NYSE: ELF). Allow me to briefly explain why I just bought this consumer discretionary stock.
Source Fool.com


